C Suit Whitepaper

C-Suite Engagement

Strategic sellers understand that the key to success in enterprise sales is simple: Don’t follow the old rules if you’re expecting a different result. Conventional processes naturally lead to conventional results, so if you want an exceptional outcome —like doubling your quota or making President’s Club, for example—you need...

SRM Blog - Databook

3 Reasons Elite Sellers Embrace Strategic Relationship Management

Strategic Relationship Management (SRM) is about deepening and expanding your connection with customers by aligning around a clear understanding of their needs. This is in many ways something that the highest performing salespeople have been actively working at for years. So what did they know that other sellers didn’t? And...